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Clearwise is a free online platform that provides expert-led guides, articles and tools to help people make informed decisions about important topics such as money, health, legal matters and energy. We combine human expertise with smart technology to give readers trustworthy information and access to personalised help.
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Yes. All of our content, guides and tools are completely free. If you choose to speak with one of our trusted partners for personalised advice, we may receive a fee - but this never affects the accuracy of our content or who we recommend.
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We earn a fee from our partners only when we make a relevant and beneficial introduction and the reader chooses to proceed. This allows us to keep all of our information free while maintaining full editorial independence.
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All content is expert-led. Our editorial team consists of experienced journalists and specialists who research, write and review every guide. We also update our content regularly to reflect new regulations, market changes and best practices.
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We use AI tools to support efficiency - for example, organising research or spotting changes in legislation - but all content is reviewed, approved and refined by human experts. Nothing is published without human oversight.
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If you request personalised help, our platform analyses your answers and identifies which trusted partner is most suitable for your situation. This process is transparent, consumer-first and designed to make finding the right help quick and simple.
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Yes. In areas that require regulation (such as financial advice), we only work with appropriately authorised and regulated providers. Every partner is vetted for quality, service standards and customer feedback before joining our network.
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No. We only connect readers with a partner when we believe it is appropriate and genuinely beneficial. Protecting consumers and raising the standard of online information are core principles of our business.
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You will only be contacted if you choose to submit your details through one of our forms to request personalised advice or a call. We never pass on your details without your explicit consent.
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Once connected, the partner will reach out to provide personalised advice or guidance. Clearwise does not influence the advice they give - their recommendations are based entirely on your personal circumstances.
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We comply with UK GDPR and handle all personal data securely. Your information is only shared with a trusted partner when you give consent, and never with third parties for marketing purposes.
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As part of our commitment to social good, we donate £1 to Charity for every successful introduction to a trusted partner. Our first fundraising target is £25,000, helping support international development and emergency relief efforts.
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Yes. Although we partner with service providers, our editorial content is independent, unbiased and expert-led. Partner relationships never influence our writing or guidance.
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Clearwise combines:
Expert-led content you can trust
Transparent explanations of how we work
A consumer-first matching process for personalised advice
A charitable commitment with every introduction
Our focus is clarity, trust and raising the standard of online information.
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Absolutely. Most visitors use the platform purely for the free information. Speaking with a partner is completely optional.
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We review guides periodically and whenever major changes occur - such as new laws, market shifts or updated best practices.
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No. Clearwise does not give financial, legal or medical advice directly. We provide expert-led information and connect readers with qualified advisers when personalised support is needed.
